"The sports memorabilia market sits at the intersection of sentimental interest and financial incentive." - Laura Doyle, VP and collections expert at Chubbīetween the lines: The driving forces behind the recent boom are varied. In other words, by investing in something that you can appreciate while it appreciates, you've hedged against a market downturn."If the market goes down, at least you still have something you cherish - that you bought for a reason." What they're saying: Sports memorabilia appraiser Michael Osacky believes "sports cards are the next generation's art." Put another way, if you'd invested in both stocks and trading cards a dozen years ago, your card portfolio would be worth nearly twice as much.The PWCC 500 Index, which is essentially the S&P 500 for trading cards, has reported a 12-year ROI of 175% compared to just 102% for the S&P.The big picture: These record figures are symptoms of a larger trend, with cards becoming a highly valuable asset class over the past few years. It's the third time since May that a new record was set for modern cards, after a different Trout rookie went for $900,000 and a LeBron James rookie went for $1.8 million.ĭriving the news: A Mike Trout rookie card sold for $3.9 million last week, breaking the all-time record set in 2016 by the famous T206 Honus Wagner ($3.12 million). Sports trading cards are enjoying something of a renaissance, fetching greater value than ever before and engendering excitement on a level not seen since their last golden age in the 1990s.
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